Globalization & Cultural Diffusion Lesson - McDonalds in Japan Case Study

This lesson examines the concept of globalization using a real-world case study, McDonald’s restaurants worldwide. The activities are engaging for students, and the guided 5E format is easy for you to use! Everything you need is included!

Begin with a fun “Two Truths and a Lie” warm-up that explores how McDonald’s adapts its menus to cater to local tastes around the world. Then, introduce key concepts and vocabulary. Fill-in notes accompany the lesson. Next, pose “Think About It” questions to identify issues that may arise as companies expand into diverse, international markets. An “I Spy… McDonald’s” photo analysis challenges your class to compare global McDonald’s restaurants with those in the United States. Finally, a close reading activity examines how McDonald’s "Think Global, Act Local“ marketing strategy has been successful in Japan.

What’s Included:

• Guided Lesson Slides
• Close Reading Activity
• Fill-in Notes
• Answer Keys
• Teacher Guide

Aligned with Social Studies Standards:

• CCSS, TEKS, ELPS & NCSS

Total Pages:  72

Time:  90 Minutes

Grades:  6-12