Power of Social Media Lesson & Kony 2012 Viral Video Activities - MS Digital Resources
This lesson on the viral video “Kony 2012” explores the impact of social media in influencing and changing the world. The online campaign was designed to raise global awareness about the issues in Uganda, and “Kony 2012” became the first viral video on YouTube to achieve over 1 million likes.
The activities are engaging for students, and the structured 5-E format is easy to follow. Fill-in notes accompany the lesson to aid understanding. It begins with a fun "I Spy..." warm-up activity, followed by a discussion on the influence of the internet and viral videos. The lesson then introduces the LRA (Lord’s Resistance Army) militant group and the violent conflict in Uganda.
Students will answer questions while watching the “Kony 2012” viral video. Finally, a “Big Ideas” activity encourages your class to evaluate whether the social media campaign was successful.
Your purchase includes print and interactive digital versions of all materials, making it suitable for both traditional in-class learning and digital 1:1 classrooms. Everything you need is provided!
Includes Microsoft Resources: Digital & Print
- Guided 5-E PowerPoint Lesson
- Fill-in Notes
- Video Questions – 2 Versions
- Investigate Activity
- Answer Keys
- Teacher Reference Guide
5-E Guided Lesson:
- Engage: “I Spy…” Warm-up Activity
- Explore: “Think About It…” Viral Videos Activity
- Explain: Background Info & Fill-in Notes
- Elaborate:: “Kony 2012” - Video Questions Worksheet
- Evaluate: “Big Ideas” Investigate Activity
Aligned with Social Studies Standards: CCSS, TEKS, ELPS & NCSS
Total Pages: 76
Time: 90 Minutes
Grades: 6-12